Saturday, April 27, 2013

Let’s MOVE with the first ever fitness lifestyle store

The Quorum Group of Companies, responsible for the country’s premier sports retail stores Toby’s Sports, RUNNR and urbanAthletics is once again breaking new ground in the retail front with the launched of MOVE -- the fitness lifestyle store. Located at the heart of Bonifacio Global City, deemed by many locals as the burgeoning Mecca of fitness, with running trails and parks aplenty, MOVE guarantees its customers a new shopping experience that will help them become fitter, healthier, and happier with its multifaceted approach to fitness.

Conceptualized by the same team responsible for the award-winning RUNNR specialty store chain, MOVE aims to change the way people approach health and fitness. Inspired by the quote from Aristotle,”Life is Movement”, Quorum President Toby Claudio found himself with a burning desire to change lives by simply getting people to move to stay fit. To do that, MOVE fitness lifestyle store offers its customers a goal-based approach called the “MOVE BODY PROJECT” to their store experience.

The Move Body Project starts off with a free full-body composition analysis using a state-of-the art machine previously available only in hospitals. Then MOVE’s fitness consultants assist customers in identifying their state of health and help them marks the starting point of their journey to better fitness.  Following the analysis, MOVE then aids the customer in choosing the appropriate equipment from their wide selection of fitness gear to achieve one of four goals – Burn, Build, Active or Perform. Moreover, MOVE ensures that every customer leaves their store knowing how to properly use each piece of equipment by prescribing basic workouts.  To show how serious it is in helping its customers get fit, MOVE provides motivation by encouraging customers to come back after 90 days to get tested again and rewarding them with prizes if they achieve their goal.

Currently, MOVE carries equipment, accessories and apparel from some of the world’s leading fitness brands such as Startrac, Sole, Danskin, Proteus, JK, Go Fit, Biggest Loser, TRX, Polar, Theraband, CW-X Compression Wear, and so much more.

For more information, contact (02) 403 1787 or visit MOVE Fitness Lifestyle Store at Two Parkade 30th Street of Fort Bonifacio Global City or log on to   @movefitnessph

You can join the discussion online. Use #MOVEnow for your tweets and updates on the MOVE store launch!

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