Wednesday, December 4, 2019

Smile Train Partners with Seda Hotels to Raise Awareness for Children with Clefts

The world’s leading cleft charity, Smile Train has partnered with Seda Hotels for the third consecutive year to raise awareness for children with clefts through selling customized Smile Train ornaments and Christmas cards at each of their locations.


“For the first two years, we, the Seda Community and hotels and resorts under Ayala Land, were able to raise funds to support 100 cleft surgeries for Smile Train’s patients nationwide. We continue to partner with Smile Train as we aim to raise more funds to help support more children with clefts in the country,” said Senior Group General Manager of Seda Hotels Mr. Andrea Mastellone. “This holiday season, we invite our guests, employees, and partners to support us in this cause to help change the lives of many Filipino children, including their ability to eat, breathe, and speak.”


In celebration of their three-year partnership with Smile Train, Seda BGC hosted a tree lighting event for the benefit of Smile Train patients. Individuals brought their family and friends for a night of fun and to witness the beautiful lights. Apart from welcoming the Christmas season, the tree lighting ceremony also served as an appreciation party for Seda’s partners and clients, as well as a commemoration for the near-completion of its expansion tower.

“It is estimated that 5,000 babies are born with a cleft in the Philippines every year. As we celebrate our 20th year around the world, , we are thankful to our partners like Seda Hotels who have been enabling us to raise awareness and create a better future for children with clefts,” said Smile Train Area Director for South East Asia Kimmy Flaviano.

Since 1999, Smile Train, with the support of its donors and partners around the world, has supported more than 1.5 million cleft surgeries to children in need in their own communities. In the Philippines alone, Smile Train has supported more than 50,000 cleft surgeries since 2001.

For more information about Smile Train's global efforts and to make a donation, please visit smiletrain.org. To learn more about Smile Train’s programs in the Philippines, follow Smile Train on Twitter and Instagram @SmileTrainPh, and like us on Facebook at @SmileTrainPhilippines.

Monday, December 2, 2019

A Bigger & Better Christmas with LG & Netflix

With the goal of providing a Bigger & Better Christmas for all, LG combined Filipinos’ love for the holidays with the brand’s mission of always giving back to the community.


Netflix unveiled the streaming service’s holiday film headliner, Klaus. The trailer for the destined Christmas classic, together with its behind the scenes footage, were all screened with the use of LG’s award-winning OLED TVs, the purchase of which comes with an accompanying gift of 6 months of Netflix.

Klaus, the headliner for Netflix’s holiday lineup, is an entirely 2D animated movie, a Netflix first, that harkens to the old Christmas shows we’ve come to know and love. Legendary actor J. K. Simmons provides the voice for the titular Klaus, a reclusive carpenter whom Jesper discovers living alone in a cabin, where he makes his own handmade toys. Like the movies of yore, Netflix hopes that Klaus becomes a Christmas tradition that’s destined to be replayed every holiday season for the years to come. LG also invited the Animation Council of the Philippines, Inc. (ACPI) to share their thoughts on the use of 2D animation in Klaus, how LG OLED TVs are the best platform to view it on, as well as to discuss the state of the local animation industry as a whole.


As an early Christmas present for the organization, LG Philippines donated LG TV. Inkwun Heo, LG Philippines’ Managing Director, recognized the importance of the ACPI’s role in the local industry and how their influence shapes the evolution of picture quality.

Another gift that LG has for the community during the holidays is the #ShareTheGoodLifewithLG campaign. As a way of giving back to the community, LG Philippines has dedicated a portion of each sale of an LG product to go towards furnishing the children of Shelter of Hope. More than that, LG has committed to donate home entertainment and home appliances worth more than Php 1Million. Shelter of Hope is currently building a new home for their resident children who are cancer patients and these gifts will provide much needed Christmas cheer. During the event, LG, Netflix, and the members of the media, in the spirit of Klaus, also brought gifts and toys to give to the children of Shelter of Hope. Just like what Klaus says, “A true selfless act, always sparks another.” ✨


Friday, November 29, 2019

PCGE holds biggest celebration of National Gifted Week

In celebration of National Gifted Week, Philippine Center for Gifted Education, Inc. (PCGE) in partnership with PROMIL® FOUR and support from the Kite Association of the Philippines held a "Let Your Gift Soar" event in Manila.


Last November 24, the celebration kicks off with the biggest kite making and flying event in Manila. Children and their parents create colorful kites and watch them rise in the air during the activity. Arts director of Masterpiece Movement Kara Escay facilitated the said activity. Attendees also enjoy the exciting games, entertainment, a parade, and other surprises.


“This event aims to celebrate the gift that every child possesses. It is a great way for parents to encourage the creativity of their children, have fun and spend some time together. We will also be gathering the most notable experts who will discuss and share their knowledge on how to nurture a child’s gift,” said Dr. Leticia Peñano-Ho, president of PCGE.



To promote discussion and share learnings on giftedness, the PCGE will also be a gathering of experts for a two-day conference. Happening on November 29-30 at Hive Hotel & Convention Place in Quezon City from 8:00 AM to 5:00 PM on both days, the conference will focus on revisiting the Multiple Intelligences.

Sharing their expertise are experts that include Mr. Ryan Cayabyab, Ms. Shaira Luna, Ms. Kara David, Ms. Roselle Ambubuyog, Dr. Carlos Arcilla, Mr. Ryan Tumbocon, and Mr. Kim Atienza. They will discuss how to nurture a child’s gift based on their dominant intelligences which can be among Musical-Rhythmic, Visual/Spatial, Verbal Linguistic, Logical Mathematical, Science, Interpersonal and Intrapersonal, Naturalistic, or Body-Kinesthetic.

For more information, visit https://www.promilnurturethegift.com.ph/promil-four-nutrissentials or https://www.facebook.com/promilfour/.

Jollibee’s first-ever Level Up Joy Store transports us to the future

For Pinoys, nothing brings a more joyful dining experience much like Jollibee. From the feeling of being home, to the familiar taste of our classic langhap-sarap favorites, it’s no doubt that every visit is as jolly and memorable as it can be.


Now, the country’s number one fast-food chain is about to level up the joy—with a newly-designed concept store featuring modern innovations set out to give customers a hip and funky dining experience.

It’s the same Jollibee we all know and love, made better.


Standing along the stretch of Katipunan Avenue in Quezon City, the Jollibee Level Up Joy Store is the first of its kind. From the outside, one can easily spot the state-of-the-art facade of this new and improved Jollibee branch.

Inside, the young and the young-at-hearts are certainly up for a visual thrill as vibrant and artistic murals welcome them as they enter Jollibee’s Level Up Joy Store. It also houses geometric floor tiles and mirrorlike lighting, as well as contemporary seating and industrial fixtures. Surely, every angle would be a perfect spot to snap an Instagram photo or two!

On the second floor, the new home of Jollibee in Katipunan brims with two functionally-themed party rooms. The walls feature eclectic artworks of Jollibee and Friends, giving every birthday celebrant an elevated Jollibee Kids Party experience.


Adding to the store’s youthful feel are the new-fashioned service platforms designed to guarantee customer joy in every step. Three digital self-service kiosks stand in front of the Jollibee Level Up Joy Store counter, where guests can find a quick and efficient way to place their food orders without having to go through long queues. These kiosks also allow cashless transactions, so one can conveniently secure their payments with just a tap of their debit or credit cards.

Low battery? No problem! Wireless charging pads are built-in to the tables of the Jollibee’s first-ever Level Up Joy Store. With this new and exciting feature, people can definitely stay connected with their family and friends while savoring their most-loved langhap-sarap meals.

Surely, the Jollibee Katipunan branch is first of the many Level Up Joy Stores that the company will be rolling out. To know more about exciting updates, ‘like’ and visit Jollibee's official Facebook page at www.facebook.com/JollibeePhilippines/.

UNICEF offers Basket of Hope for Christmas

In the spirit of the Christmas season, UNICEF Philippines recently launched Basket of Hope – an online campaign to give meaningful gifts to help children in need.


Said campaign enables people to give something different this Christmas while supporting a cause.

For every donation of P500 to the UNICEF Basket of Hope, an individual can help provide children with treatments for malnutrition, or education supplies, or access to clean water and hygiene essentials. The donation will go directly to children most urgently in need at the time of giving.

For education, a basket can provide backpacks and school supplies. For health, children will be given life-saving treatment and ready-to-eat therapeutic food packs. For water, sanitation, and hygiene, children will get access to clean water and hygiene supplies during emergencies.

The UNICEF Basket of Hope campaign is led by UNICEF’s three Goodwill Ambassadors Gary Valenciano, Daphne Oseña-Paez, and Anne Curtis, and with the support of other celebrities and influencers.

To know more about the Basket of Hope and to make a donation, visit https://bit.ly/2O4XZD8.

Monday, November 25, 2019

Smile Train Partners with Glad® Philippines to Host “Glad® To Give Smiles” Family Fair to Raise Awareness and for Children with Clefts

The world’s leading cleft charity, Smile Train, and food storage and cooking solutions provider Glad® Philippines recently held the Glad®-To-Give Smiles Family Fair to help spread smiles to Filipinos this Christmas season.


The Glad®-To-Give campaign is Glad®’s global corporate social responsibility platform. This year, the Glad®-To-Give Smiles Family Fair was filled with fun activities, delicious food stations and a cooking demonstration prepared by Glad®'s Ambassador, Chef Happy Ongpauco-Tiu.


Glad is ready to give a helping hand to working moms like Happy, as we navigate the Christmas season. Prep and cook without the mess using Glad's foils, cling wraps, Cook n' Bake and ovenware for your ready to serve dishes.

 "I am very proud to be a part of this meaningful campaign this holiday. It is an honor for me to help raise funds and awareness about Smile Train’s work in the Philippines,” said Chef Happy Ongpauco-Tiu.


The program was hosted by Ms. Suzi Abrera.  Other supporters include The Medical City, Alveo Land, Beyond® Yoga, Swell Sweets Cake Lab, and Ms. Natalia Santamaria Escano, who performed with Smile Train beneficiaries during the program.  Proceeds from ticket sales will benefit Smile Train’s cleft programs in the Philippines.



Approximately 5,000 new babies with clefts are born every year in the Philippines. Without access to proper cleft treatment, these babies often have difficulty eating, breathing, speaking, and ultimately thriving. Smile Train’s sustainable model empowers local medical professionals with training and resources to provide 100 percent-free, quality, comprehensive, and safe cleft care to children in need in their own communities.

For more information about Smile Train's global efforts and to make a donation, please visit smiletrain.org. To learn more about Smile Train’s programs in the Philippines, follow Smile Train on Twitter and Instagram @SmileTrainPh, and like us on Facebook at @SmileTrainPhilippines.

SM Cinema brings upgraded cinema experience to SM Fairview

Heads up Northerners! You don’t need to go far to get premium movie experience as SM Cinema unveils seven new theaters in SM Fairview that promise to bring you a one-of-a-kind cinema experience.


SM Cinema has given its Fairview branch a stylish makeover while upgrading both its facilities and the movie experience it offers. SM Cinema Fairview is now home to two premium Director’s Club Cinema, a Large Screen Format theater and five state-of-the-art regular cinemas.

SM CINEMA FAIRVIEW RE-OPENING. (From L-R) SM Supermalls Operations Regional Manager Lea Sta. Ana, SM Cinema VP for Operations Edwin Nava, Quezon City District 5 Congressman Alfred Vargas (and family), Mark Anthony Fernandez, SM Cinema VP for Marketing Ruby Ann Reyes, and SM Supermalls Central Region Vice President for Operations and Senior Assistant Johanna Rupisan officially opened the refurbished cinema with a ribbon-cutting ceremony last November 22.

SM Cinema is committed to finding new ways to upgrade the cinema experience to cater to the constantly-changing demands of its patrons.

Moviegoers can enjoy true-to-life pictures with SM Cinema Fairview’s theaters that are all equipped with state-of-the-art Christie CP42LH RGB laser cinema projectors. With laser projectors come the promise of vivid, punchy colors and swift frame shifts that does not compromise picture quality. At SM Cinema Fairview you will never miss a scene from your favorite blockbuster movies.


SM Cinema Fairview has upgraded its audio system to Dolby Surround Sound. And with this upgrade SM Cinema guarantees that viewers fully immerse themselves in movies’ dialogues, OSTs and musical scoring. No matter where you are seated in the theater you are sure to get pure, crisp and reverberating sound since the theaters’ front back and side walls are fitted with powerful Dolby speakers.


Moviegoers spend an average of two hours in the theaters. And for the whole duration they are seated on cinema spectator chairs. SM Cinema made sure to complete the viewing experience with premium Opus Glide seats that slide to your preferred semi-reclining angle to find the best position for optimal vista. Opus Glide seats’ super-soft fibers provide comfortable seating while handling body weight for back support.


For a movie-watching experience above the rest, Director’s Club by SM Cinema offers a luxurious theater experience with stunning picture quality, resonating sound combined with top-of-the-line fully reclining Verona chairs complete with head and foot-rests. The plush leather seats promise both comfort and style while watching movies. And with an intimate seating capacity of 50 per cinema, you are bound to impress anyone you take to the movies.

Seats are integrated with side tables, lighting, cup holders and charging ports. To provide customers with the best service possible, Director’s Club offers in-cinema butler service. With an easy click of a button, cinema staff can bring you anything you need from Snack Time, the official food concessionaire of SM Cinema.

Movie tickets are inclusive of a tumbler of popcorn and bottled water. But if you wish to feast in the cinema, Snack Time offers a special movie munchie menu which includes wine and cheese pairings.

Book your tickets through the website, www.smcinema.com or download the SM Cinema mobile app.  You may also follow /SMCinema on Facebook and @SM_Cinema on Instagram for updates! Satisfy your cravings at SnackTime, the official food concessionaire of SM Cinema, which offers a wide array of snack like popcorn, hotdogs and burgers to complement your movie watching experience. Follow /SnackTimeOfficial on Facebook for more information.